Is Clever's 1.5% listing fee too good to be true? Online reviews of the service indicate that Clever is the real deal: The company has an 4.9/5 rating out of 5,036 reviews.
Clever is a licensed Missouri brokerage that has matched more than 248,000 customers with agents since 2017. [1] The 1.5% fee is real and pre-negotiated, not a teaser rate that climbs later.
Below is what Clever charges, what customers say when the experience goes well and when it doesn't, and how the fee compares to the alternatives. You can get started with Clever by entering your zip code and answering a few quick questions about your home sale or search, to see your top agent and cash-offer options.
Clever Real Estate summary
| 🏢Company type | Low commission realtor |
| 💲Listing fee | 1.5% ($3,000 minimum) |
| 💵 Seller savings | $7,000 |
| 💰Buyer savings | $250–500 |
| ⭐Average rating | 4.9/5 ⭐ (5,036 reviews) |
| 🔍 Review insights | 🟢 Primary positive themes
|
| 📍Availability | Nationwide |
| ⚖️ How Clever gets paid | Referral fee from the partner agent, not from you |
Clever Real Estate offers substantial savings for both buyers and sellers. It pre-negotiates a flat 1.5% listing fee with partner agents. The company's consistently high customer ratings, supported by thousands of reviews, demonstrate its commitment to quality and client satisfaction.
Since launching in 2017, the company reports more than $16.7 billion in real estate sold and over $250 million saved by consumers on commission fees.[2]
For sellers, Clever agents offer a pre-negotiated flat listing fee of just 1.5%, significantly below the national average of 2.88%. This results in an average savings of nearly $7,000.
Clever also offers a new cash offer marketplace called Clever Offers, which streamlines the process of selling homes by connecting sellers with pre-vetted cash buyers. This free service offers a simple alternative to traditional home selling, allowing homeowners to receive competitive offers quickly and up to 100% of the home's fair market value.
🔒 Is Clever Real Estate legitimate?
Yes. Clever Real Estate is 100% legitimate and highly rated. Founded in 2017 in St. Louis, Missouri, by Luke Babich and Ben Mizes, the company has helped over 100,000 customers buy and sell homes nationwide.
Clever holds an A+ BBB rating, over 4,000 five-star reviews on Trustpilot, and an average customer rating of 4.9 out of 5 stars. It’s also a licensed brokerage in Missouri, partnering with top agents from major brands like Keller Williams, Century 21, and Coldwell Banker.
All Clever partner agents are vetted for experience, market knowledge, and customer satisfaction, ensuring buyers and sellers get full-service support at a fraction of the typical cost.
💡 Tip: Get matched with a top local realtor — or explore instant cash offers — without commitment. Start your free agent search.
Who Clever Real Estate works best for
Clever Real Estate ultimately works best for sellers and buyers who want to save on realtor commissions without sacrificing service. It's a particularly good fit for:
🏠 Sellers wanting full service on a budget. Pay just 1.5% to list with top-rated agents from brokerages like Keller Williams and RE/MAX. You’ll get everything a traditional realtor provides — professional photos, pricing strategy, and negotiation support — for about half the cost.
💰 Sellers who want to compare a listing against cash offers. Through Clever Offers, you can request offers from vetted cash buyers and weigh them against an agent's list price estimate before committing to either path.
🫱🏻🫲🏽 Buyers who want expert guidance. Get matched with trusted local buyer’s agents who guide you through every step — from home search to closing. Eligible buyers can get $250 back, or $500 if they both buy and sell with a Clever agent. Note: Ten states prohibit these rebates entirely.
🔁 Those seeking flexibility. The service is free with no obligation, you get multiple matches to compare, and you can request different agents or walk away at any point.
Who Clever may not be the best fit for
Sellers with sales under about $200,000 should reconsider, as the $3,000 minimum fee erodes the discount. Buyers in the 10 rebate-prohibited states get no cash-back benefit and should also reconsider using Clever. Finally, it might not work best for anyone who wants a single named agent assigned and vetted end-to-end, rather than a set of matches to screen themselves.
Clever Real Estate reviews: What real customers say
| Review site | Rating |
|---|---|
| Better Business Bureau | 4.6/5 (42 reviews) |
| 4.8/5 (510 reviews) | |
| Trustpilot | 4.9/5 (4,484 reviews) |
| Average rating | 4.9/5 (5,036 reviews) |
🟢 Primary positive themes
- Professional service (34% of reviews)
- Significant savings (33%)
- Hands-on support (28%)
- Easy process (27%)
- Sells fast (22%)
With a nearly perfect 5-star rating across 3rd-party review sites, customer sentiment toward Clever Real Estate is overwhelmingly positive.
Customers repeatedly express satisfaction with the quality of agents they find through Clever and with the ability to choose among several agents Clever sends their way. Customers also appreciate the significant cost savings and positive results, with many home sellers mentioning that they can sell quickly, often for above their asking price.
Primary themes from Clever Real Estate reviews
🟢 Professional service (mentioned by 34% of reviewers). A primary theme among Clever reviews is the high level of professionalism demonstrated Clever's partner agents, who are frequently described as courteous, competent, personable, experienced, and respectful.
- "She is professional, respectful, and has been a tremendous support to us in this very stressful life event."
- "We could not be happier with the level of expertise and professionalism of this agent."
- "The agent was very experienced, professional, ethical and had my best interests in mind."
- "Her technical competence and professionalism was refreshing."
- "Best real estate experience ever. Our agent was so professional and helpful in every way."
🟢 Significant savings (mentioned by 33% of reviewers). Customer reviews consistently emphasize the substantial cost savings offered by Clever's reduced-commission model. Customers also express satisfaction at receiving full-service representation despite the lower fees.
- "Saved thousands on the sale of our home without compromising service by using Clever."
- "The difference amounted to over a $10K savings!"
- "We saved $20,000 in commissions"
- "For half or a third of what I would have paid for another agent, I got a full-service realtor."
- "We also were not hit with any surprise fees."
🟢 Hands-on support (mentioned by 28% of reviewers). Reviews for Clever Real Estate frequently emphasize agents' consistent support throughout the entire selling process. Customers especially appreciate their agents' accessibility, proactive assistance with challenges, and willingness to go above and beyond the basic responsibilities of a realtor.
- "She went far beyond her responsibilities to help us get ready to sell and helping us remove stuff we could not get out without her assistance."
- "The agent stayed on top of things and was always there to advise when setbacks occurred."
- "Living out of state, she took the worries away and took them on herself."
- "Every challenge we encountered in getting our home ready for sale he had a resource to solve it."
- "They took care of everything in the sale of our home while we were living out of state."
🟢 Easy process (mentioned by 27% of reviewers). Customers also appreciate how easy and stress-free Clever makes the home-selling process, from agent matching through close.
- "Everything was exactly as advertised and was so easy, I was more than satisfied, I was impressed and thankful."
- "The whole process was seamless. He and his team handled everything - all we had to do was show up and sign the papers."
- "The showings were automated with potential buyers' agents scheduling via an online application. SEAMLESS!"
- "Every step was just as described. Could not have gone any smoother."
- "The company is a perfect example of how 'everything that used to be done' can be disrupted. Including, paperless and automations in the selling process."
🟢 Sells fast (mentioned by 22% of reviewers). Reviews indicate consistently rapid sales with Clever agents, with many customers noting that their homes sold within days or even hours of listing. Customers frequently mention receiving multiple offers above asking price, suggesting effective pricing and marketing strategies on the parts of their agents.
- "Had multiple offers the first day and sold in 14 days"
- "In three days we had 19 showings and seven offers, ALL ABOVE ASKING PRICE!!!"
- "The house was under contract within 13 days of listing, with 5 bids and we closed 1 month later for $20k over asking"
- "Our home was on the market for less than 24 hours and in escrow for an easy 30 days"
- "We couldn't sell our house for 11 months, and then with the agent they chose, we sold in less than a month"
What customers complain about
A 4.9 average is a great rating, but not perfect, and the negative reviews appear in three places. Trustpilot's own summary of Clever reviews notes that, alongside the praise, some customers "noted occasional communication difficulties and frustrations regarding specific agent responsiveness during their property transactions," and that a few "experienced unexpected delays or felt that certain interactions leaned too heavily toward a sales pitch rather than receiving direct assistance."[1]
- Agent match quality varies, and a bad match costs you time. Clever screens partner agents but doesn't employ them, so a screened agent can still be unresponsive or sloppy. When that happens, the fix is another match, which means starting over.
- The concierge call can read as a sales process rather than an information one. Sellers who arrive wanting to receive a cash offer first, sometimes find the call goes the other direction. One reviewer said that the experience felt more like a lead-generation and sales process, than a straightforward cash offer process.
- Cash offers through Clever Offers can move between the initial number and closing. Cash offers are typically subject to inspection, and a revised offer late in the process is a known risk of the cash-buyer path generally, not unique to Clever. It is still the complaint that costs sellers the most when it happens.
What does Clever do about it? First, there is no fee or obligation to continue working with a match you do not like, and you can request additional agents at any time at no cost. And Clever responds publicly to the large majority of negative reviews on Trustpilot, and its concierge team checks in through closing. That is a real mitigation for the agent-match problem.
How Clever makes money
Clever offers free agent matching for buyers and sellers, and it is worth understanding why, because "free" services are usually paid for by someone.
Clever is paid a referral fee by the partner agent, drawn from that agent's commission on a closed transaction. You don't pay Clever anything directly, and the referral fee doesn't come out of your proceeds on top of the 1.5%. The agent absorbs it as a client acquisition cost, which is the tradeoff they accept in exchange for receiving pre-qualified leads they did not have to market for.
This is the same basic model used by Ideal Agent, HomeLight, and UpNest, and it is worth knowing for one practical reason: the service is paid when you close, not when you sign up. That aligns Clever's incentives with getting your sale to the finish line, and it also gives the concierge team a reason to keep you moving toward a transaction.
Clever Real Estate vs. alternatives
Clever is our top pick among low commission real estate companies, standing out for its commitment to service and savings.
The company ensures its partner agents meet strict quality standards, including verifying their sales history and customer ratings before admitting them to its network. The company also continually monitors agents' performance to ensure customers are satisfied with the service.
In addition to having a 5-star rating based on thousands of customer reviews, Clever’s 1.5% commission rate is among the lowest in the industry — undercutting other well-rated competitors on our list.
How Clever Real Estate works
Clever Real Estate connects you with top agents from both local and nationally known brokerages like Berkshire Hathaway, Keller Williams, and more.
When you request an agent through Clever, you'll get several options to compare. Regardless of who you choose, you'll receive a pre-negotiated listing commission rate of just 1.5% or cash back savings when you buy.
Clever partner agents are carefully vetted to ensure they have ample real estate experience, excellent reviews, and a strong track in the markets they serve.
To be a part of Clever's network, agents sign an agreement stipulating they must provide 100% full service to all clients referred through Clever.
The agent matching process
To get matched with a listing agent through Clever, you complete the following steps:
1. Fill out an online form: Enter your zip code on Clever’s website, and you'll be prompted to fill out a short form with your contact information and your estimated home value.

2. Meet Clever's concierge contact: Clever gives you a quick rundown of what to expect in the process and how it works.

3. Agent matching begins: Clever will search through its network of partner agents to find the best matches based on your location, needs, and agent experience.

4. Fill out another quick form. Clever will ask you for your property address, type of property and estimated home value, and you'll have the chance to send them a message with any other important details.

5. Get matched with agents. You can wait for your agent matches on this screen, or give Clever a call at 833-2-CLEVER. The company also says to be on the lookout for introductions via text and email.

Selling with Clever Real Estate
When you sell with a Clever partner agent, you’ll get the same service and support you’d expect from a traditional listing agent charging full commission.
We spoke with Thorsteinn S., who sold his home with a Clever agent in the Seattle, Washington area. Thorsteinn told us that his agent provided more hands-on service and support than any realtor he'd paid 3% to before. His listing agent provided the following services:
- Comparative market analysis (CMA) and pricing strategy
- Connection with a pre-listing stager
- Professional photography
- Full listing on the MLS and hundreds of other real estate sites
- Showings and open houses
- Help with offers, counteroffers, and negotiations
- Contract and paperwork support
- Closing and title coordination
Thorsteinn told us that his agent's pricing and marketing strategy were instrumental in procuring four offers just days after his home was listed on the MLS.
Marc P, a Trustpilot reviewer, was also impressed with the knowledgeable agent Clever paired him with. Despite the discounted listing fee, Marc's realtor provided top-notch service, including professional photography, resulting in his home selling in just one day for well above the asking price.
Clever’s concierge team will check in with you and the agent continuously to ensure your agent delivers the promised service and support. Thorsteinn told us that Clever's customer service team kept in touch with him throughout the process and that the communication was all very straightforward.
Buying with Clever Real Estate
As a buyer, you can expect to receive the following services, typical of a buyer's agent:
- Real-time MLS alerts
- On-demand house tours
- Help with offers and counteroffers
- Support during the inspection and any renegotiations
- Final walk-through and closing coordination, and more
With Clever’s Cash Back program, eligible buyers can get up to $500 after closing: $250 for buying, or $500 if you buy and sell with a Clever agent. This rebate is available in most states for homes priced over $50,000, though some states don't allow commission rebates.
Other Clever services
In addition to its core 1.5% listing fee product, Clever offers the following business lines:
Clever Offers. A free cash-offer marketplace that lets sellers compare offers from vetted cash buyers against a traditional listing. Options include a standard cash offer, a cash offer with a second payment upon resale, an MLS listing as short as 7 days, or a standard open-market listing.[2]
The number worth knowing: sellers who compared offers through the platform saw an average difference of $66,735 between the initial offer they received and their final sale price. That gap is the argument for comparison rather than acceptance of the first number, and it is also a reminder that a first cash offer is a starting point.
Clever Title. A full-service title and escrow division launched in February 2024, with a portal for escrow tracking, document access, and fraud protection.[3]
How much can I save with Clever?
By using Clever Real Estate, sellers can save up to 50% on listing fees compared to traditional agents. Clever charges a pre-negotiated 1.5% listing fee, significantly lower than the typical 2.5–3% most brokerages charge.
Real Estate Witch calculator
Low commission realtor savings calculator
Savings compare each low commission listing fee to a traditional 3% listing fee (listing side only).
Most low-fee companies set a floor of $3,000 to $5,000. It quietly raises what you really pay on lower-priced homes.
Estimates are listing-side only and compare each low commission fee to a traditional listing fee. Your buyer's agent fee is negotiated separately after the 2024 NAR settlement. Actual costs vary by company and market.
Where the minimum comes into play. For a $150,000 sale, 1.5% would be $2,250, but the $3,000 minimum applies, so your effective rate is 2%. At $100,000, the effective rate is 3%, which is no discount at all. The break-even is $200,000. Below that, compare carefully against a flat fee brokerage.
What this does not cover. The 1.5% is your listing side only. Buyer's agent compensation is separate, and since the NAR settlement took effect in August 2024, it's negotiated directly rather than published in the MLS.[4]
In practice, most sellers still contribute something toward the buyer's agent as a concession, commonly in the 2% to 3% range, but it is now an explicit negotiation rather than an assumption. Budget for it and ask your agent what buyers are expecting in your market.
💡 Why do Clever's partner agents work for just 1.5%?
You may wonder why any real estate agent — especially one with a solid track record — would agree to work for a 1.5% commission when the standard rate is 2.5–3%. In fact, Clever’s 1.5% model is a win-win for both agents and customers.
Here’s why: Agents usually invest much time and money on marketing to attract clients. Clever handles this by providing agents with pre-qualified leads, meaning they don’t have to spend as much on finding new business. As a result, agents can take on more clients with less effort, and the savings get passed on to you. Everyone benefits from this efficient setup.
Buying with Clever, and where the rebate doesn't apply
Eligible buyers can receive $250 back after closing, or $500 if they buy and sell with a Clever agent, on homes priced over $50,000.
The rebate is not available everywhere. Commission rebates to buyers are prohibited by state law in Alabama, Alaska, Iowa, Kansas, Louisiana, Mississippi, Missouri, Oklahoma, Oregon, and Tennessee. If you're buying in one of those 10 states, you can still use Clever to find an agent, but there's no cash back, and it's worth noting that Missouri is on that list even though Clever is headquartered and licensed there.
Rebate law changes, so confirm current eligibility with Clever before you factor the money into your budget.
Clever Real Estate news and updates
Clever has made significant strides recently, with key developments in its services, partnerships, and industry recognition:
- In August 2026, Clever Offers passed $1 billion in home sales, closing more than 3,500 transactions since its first sale in 2020. The platform closed 1,734 deals in the past 12 months, a 123% increase over the 776 it closed the year before, and it now operates in all 50 states and Washington, D.C.[2]
- In April 2025, Clever announced it had reached a $500 million milestone in home sale transactions through its new platform, Clever Offers. The program connects sellers who need a quick sale with vetted cash buyers and top-performing local agents, ensuring they get a fair price without compromising speed.[5]
- In March 2025, Clever's Drake Shadwell was named one of HousingWire's Rising Stars for 2025. Shadwell has been instrumental in growing Clever Offers.[6]
- In February 2024, Clever Real Estate launched Clever Title, a full-service title and escrow company.[7]
- In January 2024, Clever acquired Gravy Technologies, a startup that built a rewards platform for home buyers.[8]
- In October 2023, two of Clever's executive team members received the HousingWire Insiders Award.[9]
- Clever launched a product for mortgage lenders called Clever Pro in July 2023.[10]
- In June 2023, Clever was named the number 1 real estate agency on Trustpilot.com.[11]
- In May 2023, Clever raised $2 million in funding and ranked #65 on Inc.'s List of Fastest-Growing Companies in the Midwest.[12]
Bottom line: Should I use Clever Real Estate?
Pros
- Low 1.5% listing fee
- Free, no-obligation matching
- Vetted, top-rated agents
- Strong third-party ratings and reviews
Cons
- Agent quality and fit can vary by market
- Buyer rebates aren’t available in every state
- Minimum fee applies on lower-priced homes
Clever makes the most sense if you're selling a home above roughly $200,000 and you want a real discount without giving up a full-service agent. The savings are straightforward, the service costs nothing to try, and the ability to interview several agents and swap out a bad match is a genuine advantage over services that assign you a single agent. Simply fill out this short quiz to get matched with top agents today!
It makes less sense if your home is worth less than $200,000, where the minimum fee eats up the discount, or if you are buying in a state that prohibits rebates. And whichever way you go, the reviews make one thing clear: the agent matters more than the platform. Interview at least two before you sign.
🔎 Methodology: How we write our reviews
We start by gathering all verifiable customer reviews from trusted third-party sources, including the BBB, Google, Consumer Affairs, Trustpilot, and Yelp.
Next, we use AI sentiment analysis to evaluate each review across 20 potential themes — both positive and negative — related to agent quality, communication, service, savings, and integrity. This process helps us identify what real customers like (and don’t like) about their experience.
| 🟢 Positive Themes | 🟡 Negative Themes |
|---|---|
| Sells Fast | Struggles to Sell |
| Easy Process | Misrepresented Services |
| Hands-on Support | Poor Communication |
| Prompt Communication | Poor Marketing |
| Market Expertise | Poor Pricing Advice |
| Professional Service | Unprofessional Service |
| Quality Marketing | Technical Issues |
| Negotiation Skills | No Refunds |
| Significant Savings | Misleading Pricing |
| Integrity | Lack of Integrity |
To ensure an accurate depiction of the customer experience, we run every review through AI to check for mentions of each positive and negative theme. We then tally the mentions to calculate the percentage of all reviews that reflect a given theme. The positive and negative themes with the highest percentages of mentions are displayed, along with representative quotes pulled from actual customer reviews.
Themes that are mentioned in less than 2% of reviews are not considered representative of the typical customer experience and are automatically excluded. Therefore, companies with overwhelmingly positive reviews may not have any negative themes displayed, and vice-versa.
Our review criteria for low-commission brokerages
While Clever is our top pick among low commission real estate companies, we don't recommend choosing a realtor based solely on the brand. So feel free to compare its services and ratings to other companies we recommend.
The Real Estate Witch team evaluated Clever Real Estate on various factors, including savings, customer service, online reviews, agent quality, and how it compares to the competition. Our mission is to empower you to decide whether Clever Real Estate is right for your next real estate transaction.
We regularly update all our reviews to ensure they are accurate and relevant. We aim to help you find an agent to get you the best possible value when you buy or sell your home.
Our low-commission real estate brokerage rankings are based on three key criteria:
💰 Cost and savings: We compare each brokerage’s pricing model to national averages and top competitors. This includes listing fees, minimum charges, and any cash-back or rebate programs for buyers.
⭐ Customer experience: We analyze thousands of verified customer reviews across major platforms using AI sentiment analysis to identify patterns in satisfaction, responsiveness, and agent professionalism.
⚙️ Ease of use: We assess how simple it is for customers to connect with qualified agents, including the size of the agent network, onboarding speed, communication tools, and post-sale support.
Our goal is to provide accurate, unbiased insights so you can choose an agent who delivers the best combination of service, savings, and results.
Related reading
Disclosure: Real Estate Witch is owned by Clever Real Estate, the company reviewed on this page. We publish this review under the same criteria we apply to every company we cover, including the negative themes section above, and we have named the specific limitations of the service throughout, including the minimum fee, the state-level rebate exclusions, and the complaints customers raise most often. We encourage you to compare Clever against the alternatives listed above, and to read Clever's reviews directly on Trustpilot, Google, and the BBB rather than taking our summary of them at face value.


