Best For Sale by Owner Websites | Top FSBO Alternatives | How to Sell FSBO | FAQs
Selling your house without a realtor is a major undertaking, but it’s possible if you’re willing to put in the work. To help you get started, we’ve compiled a list of the best for sale by owner websites. Read on for our top FSBO website recommendations. We’ll cover strengths, weaknesses, and pricing details so that you can compare your options and market your FSBO listing to the most buyers possible while getting the best bang for your buck.
Looking to simply save on your home sale? A full DIY sale may not be your best option. We also cover some of the best alternatives to FSBO in this post.
For example, our friends at Clever Real Estate help sellers save thousands in commission by pre-negotiating listing fees of $3,000 (or just 1% for homes above $350,000) with full-service agents from top brokers. Find out how much you can save with Clever!
The Best For Sale By Owner Websites
1. FSBO.com
FSBO.com is one of the most well-known for sale by owner sites. It offers two main service tiers, both of which offer decent value for the money.
For $99.95, you can advertise your house on FSBO.com for six months. In select markets, the company will also syndicate your listing on Redfin.com — one of the most popular home search tools — for free. However, this package does NOT put your house on your local multiple listing service (MLS). So, if Redfin syndication is not available in your area, buyers will only see your listing if they search for it on the FSBO.com website.
FSBO.com’s $399.95 MLS Package puts your home on the MLS, where it will be automatically picked up by major home search tools like Zillow, Trulia, and Realtor.com. This puts your listing’s reach on par with agent-assisted listings, which is a crucial feature since visibility is one of the biggest challenges with FSBO sales.
✅ Pros
- FSBO.com is a well-established brand with a proven track record
- Solid customer service, based on reviews from past sellers
❌ Cons
- MLS listing package is more expensive than some similar services
- Cheaper package doesn’t include a MLS listing, which limits your home’s visibility
FSBO.com reviews
FSBO.com has generally positive reviews online, with several customers praising the quality of the company’s service and support.
However, buyers have complained that the FSBO.com search tool is difficult to use. This is important to keep in mind if you opt for the $99.95 package and Redfin syndication is not available in your area.
2. Fizber
Fizber is a tech-forward FSBO website that gives you a few more options than FSBO.com.
You can list your home for free on Fizber, or you can upgrade to a paid package to unlock benefits like an expanded marketing package, contracts, and yard signs. You can also opt for a transaction coordinator to handle closing paperwork — a potentially important benefit, considering that FSBO paperwork is one of the biggest headaches for many DIY sellers.
Fizber’s initial paid tier is $95. This unlocks a Fizber premium listing, and an open house manager online schedule tool to keep track of your showings. You’ll also get your listing populated on Redfin.
The next paid tier, at $295, includes all of the above, a MLS listing with six photos, plus syndication on Realtor.com, Zillow, and Trulia.
The top paid tier, priced at $395, includes all of the above, except the MLS listing includes up to 25 photos.
✅ Pros
- Several price tiers offer a wide range of services
- Optional transaction coordinator to help with closing paperwork
- Maximum visibility (with paid upgrades)
❌ Cons
- Free package may not worth the time or effort
- Top tier package doesn’t offer great value for the significant price increase
Fizber reviews
Fizber’s online reviews are somewhat mixed. According to this seller, Fizber made it easy to get their listing on the market.
However, quite a few reviews call out frustrating experiences. For example, this seller said using Fizber was a “disaster from start to finish.” They ultimately took their Fizber lising down and sold with a local agent instead.
3. Real Estate Witch
Real Estate Witch is your #1 resource for information about how to sell your house for sale by owner.
We offer in-depth research to help you navigate a DIY home sale. Some of our must-read guides include:
- How to Sell a House Without a Realtor – The Complete Guide
- Read This BEFORE You Pay For a Flat Fee MLS Service
- How to Sell a House By Owner: Paperwork You’ll Need to Sell FSBO
And if you decide selling FSBO isn’t right for you, we can help you find other ways to save on real estate commission, including:
- The Top 10 Low Commission Real Estate Companies
- How To Negotiate Your Real Estate Commission And Save
4. Houzeo
Houzeo offers FSBO sellers a tech-centric and highly customizable selling experience. Listings appear not only on Houzeo’s site, but are also populated onto Realtor.com, Redfin, Zillow, and other popular real estate sites – including, crucially, the MLS. That means a home listed on Houzeo has the same extensive visibility as a home listed by an agent.
Houzeo also offers a sleek online interface for you to manage your listing, with video guides to assist you on each step in the process, and automated reminders. This makes it a great choice for people who like to conduct their business online, rather than in-person or over the phone.
A basic flat-fee MLS listing package starts at $199, while packages that include limited support from a licensed agent could cost $999 or more.
✅ Pros
- Several MLS listing packages, so you can find one that fits your budget
- Premium packages include upgrades like virtual tours
❌ Cons
- Most expensive package may offer less pound-for-pound value than selling with a low commission realtor
- Limited availability in some states
Houzeo reviews
Houzeo reviews online are mostly favorable. This positive review reinforces some of the points covered above; the fact that Houzeo listings populate the MLS leads to vital exposure, and Houzeo’s business model does offer legit savings potential.
This negative Houzeo review describes a regrettable seller experience that might have been an isolated incident, but it also highlights why selling FSBO is not a great choice for everyone.
5. Zillow
As one of the most popular home search tools, Zillow is often the first stop for anyone looking to buy a home. That alone, along with high brand recognition, makes Zillow one of the best for sale by owner websites.
There’s no fee to post your listing, so advertising your house on Zillow is a no-brainer for FSBO sellers. However, the company recently updated its interface to give priority placement to homes listed on the MLS. If you’re not posting your home on the MLS, it could mean fewer buyers see your Zillow listing.
✅ Pros
- It’s free to post your FSBO listing on Zillow
- Listings include unlimited photos and video support
❌ Cons
- MLS-listed properties get priority placement over FSBO listings
6. Trulia
Trulia is another popular home search tool. It’s owned by Zillow, so if you post your house on Zillow, it will automatically appear on Trulia as well.
However, as with Zillow, Trulia prioritizes MLS-listed homes over FSBO listings posted directly by sellers.
✅ Pros
- No fee to advertise your listing
- Posting your home on Zillow syndicates it to Trulia
❌ Cons
- If your home isn’t on the MLS, it may get less attention from buyers
7. Craigslist
Craigslist may not be quite as popular as it once was, but it still boasts more than 500 million website visits a month, making it one of the top 20 websites in the U.S. By that measure alone, it’s worth the few minutes it takes to post a free ad for your home in Craigslist’s “For Sale” section.
That said, Craigslist isn’t just a real estate website. Most of its users aren’t there to look at homes. So, while it definitely ranks as a top FSBO website, it’s hard to determine how many serious buyers will see your ad.
Learn more about advertising your FSBO listing on Craigslist.
✅ Pros
- It’s free to post a FSBO listing on Craigslist
- Craigslist gets a lot of website traffic
❌ Cons
- Listings get buried in search results quickly, so you’ll have to repost often
- Craigslist posts are more likely to attract buyers looking for a deal
8. Facebook Marketplace
One reason Craigslist has lost some market share is because more and more people are selling on Facebook Marketplace instead. There’s no cost to post your house, although you can pay extra to boost your listing’s exposure.
You can also increase its reach by sharing your ad in local Facebook groups (just make sure it doesn’t violate the group’s community guidelines). This is simply one of the best for sale by owner websites to meet buyers where they already are online.
✅ Pros
- Post your listing for free
- Increase your home’s visibility by purchasing ads
❌ Cons
- As with Craigslist, buyers on Facebook Marketplace tend to be very budget-conscious
9. Forsalebyowner.com
Forsalebyowner.com is another FSBO website that’s been around for decades, although it doesn’t have as much clout in today’s day and age.
It’s 100% free to advertise your home on Forsalebyowner.com… but the company won’t syndicate your ad anywhere else. Buyers will only see your listing if they’re searching for homes on Forsalebyowner.com. The company claims to get “7x more visitors than our closest competitor,” but that traffic likely pales in comparison to major home search websites like Zillow, Redfin, and Realtor.com.
✅ Pros
- It’s free to post a listing on Forsalebyowner.com
- The company is an established brand
❌ Cons
- It’s unlikely that many local buyers will see your listing
- You must sign up with a credit card — even if you don’t plan to purchase any extra services like paperwork
10. LoopNet
LoopNet is one of the best for sale by owner websites for commercial properties. The company says it gets more than ten million unique website visitors a month, so if you’re selling an investment property FSBO, this is one of the best places to advertise your listing.
However, if you want your property to get any visibility, you’ll have to purchase an advertising package. The cheapest plan costs $79 per month.
✅ Pros
- One of the best ways to market your property to commercial buyers
- Paid listing packages include syndication on LoopNet’s partner websites
❌ Cons
- Free plan only lets you reach commercial real estate brokers — not buyers
- LoopNet is not a great fit for traditional home sellers
LoopNet reviews
LoopNet reviews online are mixed. The company has many satisfied customers who say it is an invaluable resource for anyone buying or selling commercial property.
However, there are MANY LoopNet complaints from sellers who purchased expensive advertising packages and did not feel they got their money’s worth.
11. LandFlip
LandFlip is a great FSBO website for sellers listing acreage for recreation, farming, commercial development, and other purposes.
There’s no free LandFlip listing package, so you must purchase a subscription to list your property for sale. The FSBO-only package starts at $80 per month, and it allows you to list up to five properties simultaneously. You can increase your listing’s exposure for an additional fee.
✅ Pros
- Advertise multiple properties for a single monthly fee
- Includes syndication on LandFlip’s partner websites
❌ Cons
- No option to list your FSBO property for free
- Properties listed with more expensive advertising packages get featured higher in search results
Top For Sale By Owner Alternatives
For sale by owner (FSBO) is one way to save on realtor commission, but unless you’re a real estate expert with a lot of time to devote to your sale, you may want to consider these budget-friendly alternatives.
1. Sell with a low commission real estate agent
For most home sellers, the best way to save on commission is by selling with a low commission real estate agent.
The top discount brands offer a similar experience to selling with a traditional realtor — but charge a LOT less than the standard 3% listing fee.
For example, our friends at Clever Real Estate pre-negotiate 1% commission rates (or $3,000 on homes under $350,000) with full-service agents at top brokerages like Keller Williams and Century 21.
Since Clever helps these agents find new customers without any upfront cost or effort, they can pass on the savings to you while offering the same level of service.
2. Get instant cash offers from an iBuyer service
Selling a home can be stressful, especially when you need to find a buyer quickly. If going under contract ASAP is more important than selling for top dollar, selling to an iBuyer could be a good fit.
iBuyers like Redfin Now and Opendoor can give you a cash offer in as little as 24-48 hours, and they can often close in less than two weeks.
The downside is that you’ll generally have to pay hefty service fees, which often cost more than standard real estate commission rates. Additionally, iBuyers are selective about what homes they’ll purchase. They tend to favor newer homes in suburban markets.
3. Ask for quotes from a We Buy Houses for Cash company
In general, iBuyers are picky about what homes they buy. If you need to sell quickly but your home needs a lot of TLC, it may be worth requesting an offer from a reputable We Buy Houses for Cash company.
These companies will purchase homes in virtually any condition, and they can typically close on short timelines. The downside is that you’ll rarely — if ever — get fair market value for your home.
Learn more about selling to a We Buy Houses for Cash company.
How to Sell FSBO
Selling without a realtor takes some serious know-how even if you’re using one of the best for sale by owner websites. Our guides cover everything you should know before embarking on a FSBO sale.
- Read This BEFORE You Pay For a Flat Fee MLS Service: If you’re selling FSBO but want to maximize your home’s exposure, use a flat-fee MLS service. But not all services offer the same bang for your buck. Here’s how to find the best ones.
- How to Sell a House Without a Realtor – The Complete Guide: Want to sell without a realtor, but not sure where to start? Check out our comprehensive guide to FSBO sales.
- How to Sell a House By Owner: Paperwork You’ll Need to Sell FSBO: Selling a home involves a LOT of paperwork, and if you’re listing without an agent, you’ll have to manage all those documents yourself. Find out what paperwork you’ll need, from listing to close.
- How to Sell a House on Craigslist: Whether you list your home on the MLS or not, it never hurts to advertise on other websites too. Craigslist is one of the best FSBO websites, but there are some common mistakes to avoid.
- Selling Your Own House on Facebook Using Local Ads: All FSBO sellers should use Facebook Marketplace. But if you want to take it a step further, you can advertise your house to local buyers using Facebook Ads.
FAQs about Selling FSBO
What is the best for sale by owner site?
The best for sale by owner websites include flat-fee MLS listing services like FSBO.com and Houzeo, home search websites like Zillow, and informational resources like Real Estate Witch.
Where can I list my house for sale by owner for free?
Many websites let you list your house for sale by owner for free. Your best options include Zillow and Craigslist, both of which attract a large number of home buyers. Other websites advertise free FSBO listings, but have such little traffic that it may not be worth the time and effort to sign up. Learn more about advertising your house for sale by owner.
Is it hard to sell by owner?
Selling a house without a realtor is difficult, but it's definitely possible if you're a real estate expert with a lot of time and attention to devote to your sale. That said, many low cost realtors offer similar savings without the risk or hassle of a DIY sale. Find out what companies charge the lowest real estate commission fees.
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